1. Add fixed event costs
Add the booth fee, travel, parking, food, and other expenses you take on because of the event.
Find the number of item sales and revenue you need to cover booth fees, travel, parking, and other event costs before you commit to the market. No account required.
Before thinking about a great sales day, first ask how much you need to sell just to cover the event costs you are taking on.
Change any number and your break-even estimate updates instantly.
Estimated item sales needed to cover your listed event costs.
Once you reach your break-even sales target, each additional sale contributes toward profit before any costs you did not include here.
Add the booth fee, travel, parking, food, and other expenses you take on because of the event.
Selling price minus product cost is the amount each item contributes toward covering your event expenses.
Fixed event costs divided by contribution per item gives the approximate number of item sales needed to break even.
Use the BoothMinty profit calculator to compare slow, expected, and strong event outcomes, or use the full planner for profit, inventory, packing, and cash-for-change guidance.
Add your fixed event costs, then divide by the amount each item contributes after product cost. BoothMinty calculates the estimated number of item sales and revenue needed to cover those costs.
Include costs that happen because you attend the event, such as booth fees, travel, parking, food, lodging when relevant, and other event expenses. Product cost is handled separately because it changes with the number of items sold.
If your selling price does not exceed your average product cost, each sale does not contribute toward covering event expenses. In that situation, a normal break-even point cannot be reached without changing price, product cost, or both.
Only if you include labor in your product cost or other expenses. If your time is an important part of your decision, include a reasonable labor amount when comparing whether an event is worthwhile.
Break-even only tells you when listed costs are covered. You may also want to consider preparation time, selling time, opportunity cost, unsold inventory, and the profit you want the event to generate.